Alabama, USA
2018
It all started 60 years ago in an Alabama kitchen with a love of Southern flavors. A gentleman dreamer and his wife had a simple belief – that with the right blend of grains and the perfect mix of spice, the flavors of the South could be shared with everyone.
Inspired by the interesting history, I created a name, an identity system, packaging, website and all collateral that plays to the soul of their family story and the yonder years of the South.